With the increasing use of the internet and search engine today it is important for every business to have a website that showcases the business services and products. This is the right first step towards the visibility of your business on the internet but this is not enough you would require Internet Marketing Services in India around to ensure that your website ranks on the first page of the search result.
Who other can better help with it than the Best SEO Agency in India around? Now that you would require the website of your business, how about getting the domain name for SEO. Do not get intimidated if you are new at it, here are some tips to help you with it.
Use Keywords
It's true that including keywords in your domain name might be beneficial. You shouldn't, however, go out of your way to incorporate exact match terms. This can actually be detrimental to your brand. Because Google got on to this spammy strategy, having an exact match keyword domain isn't as important as it once was. Furthermore, many users have come to believe that such sites are spammy and low-quality.
Unique Domain
Your blog domain should be unique in addition to being catchy and remembered. Make sure it accurately portrays your business and content while sticking out from the crowd. Take the example of companies that have a one-of-a-kind company that comes to mind fast. It's simple to type, spell, and say. With a more generic name, it might not have been as successful.
Top-Level Domain Extensions
You must first choose whether domain extension is appropriate for you or your organization before purchasing a domain. In the domain name system, there are over 1,000 domain extensions to pick from, making it difficult to make a decision. The ".com" suffix appears on more than 49% of all domain names as per stats. You can also use other popular domain extensions such as ".net", ".org", ".edu", ".info", and so on.
It Is Not Okay To Go With Trend
Using trends in content marketing and SEO might help you achieve a lot. However, picking a domain name that fits in with the current trend may wind up hurting your business in the long term. Without a thorough understanding of your market, your brand's sustainability and viability may be jeopardized.
You want a URL that is distinct from your brand and isn't a rip-off of a competition or a current trend. Most fashion trends are fleeting, and if you use unusual or trendy spellings, the long-term ramifications could be costly.
Keep It Short
Short domain names can help keep them simple and memorable, but going too short can backfire. Despite having fewer characters, the latter is more difficult to speak and recall due to the abbreviation. The initial version is perfectly functional. The key is to find a happy medium or take the help of the Best SEO Agency in India wide. Choose something short, but don't mutilate your name by removing entire words.
Many people consider utilizing an abbreviation for their domain name to save time. However, this is usually only a good idea if your company or product is frequently referred to by its initials.
